What is Digital Marketing?
Digital marketing refers to strategies and tactics designed to reach current or prospective customers online.
Digital marketing, also called online marketing, is the promotion of brands or businesses to connect with potential customers using the internet and other forms of digital communication.
Digital marketing refers to advertising ways through digital channels such as; Search Engines Optimization (SEO), Pay-per-Click (PPC), Social Media Marketing, E-mail Marketing, Mobile Marketing. Using these online channels to connect with costumers, digital marketing is the method by which businesses expand their brand and increase their revenues.
Digital marketing services provide businesses of all sizes with an opportunity to market their brand 24/7 at a low cost. From startups to medium-sized enterprises to multiple-location companies, a digital marketing company helps you expand your niche market reach to offer goods and services to your target customers, irrespective of time differences or location.
Hiring an internet marketing agency is one of the best ways to reach your prospects while maintaining a robust relationship with your existing clients. As long as your business has a strong digital presence, your customers will always find you.
Since 2018, our digital marketing company has been partnering with hundreds of businesses in the Albania to achieve their conversion goals.
Impact Studio Digital Marketing Services
Build Brand Recognition as an Industry Leader and Increase Profitability
- Search Engine Optimization (SEO)
Through careful keyword research and white hat SEO practices, we can help you achieve higher organic rankings and increased visibility in search results.
Our internet marketing company performs extensive keyword research, conducts on-page and off-page optimization and tracks your results with Google Search Console.
These practices allow us to attract high-quality leads and traffic and increase your conversions as part of your digital marketing solutions.
- Social Media Marketing
Social media marketing means driving paid traffic to your business or website. The most popular platforms for social media marketing are Facebook, Instagram, LinkedIn and YouTube. Because social media marketing involves active audience participation, it has become a popular way of getting attention.
Social media marketing are extremely useful in helping you to understand how well you're reaching your audience. You get to decide which types of interactions mean the most to you, whether that means the number of shares, comments, or total clicks to your business.
- Email Marketing
How many emails from businesses do you delete every day? Choose Impact Studio and let's make your email marketing campaigns stand out and work for your business. We create personalized email newsletters to keep your emails out of spam folders and encourage your customers to take your desired action.
- Custom Website Design
Capture your target audiences’ attention with a professional custom web design that highlights your business’ unique value propositions. Our digital marketing company has a team of WordPress experts with years of experience in creating custom websites for specific niche markets. We analyze your industry demands, design ADA compliant websites and provide ongoing site maintenance. These internet marketing services are designed to create a positive first impression of your brand.
- Pay Per Click (PPC) Management
Reach your customers quickly and with precision with a data-driven PPC campaign. Our PPC Specialists are AdWords certified, so you can rest easy knowing your campaign is in the hands of professionals. Our team creates targeted ads, optimizes your bidding strategies and device targeting tactics and monitors your ROI for each keyword. We also take advantage of seasonal trends to promote your products and drive high-volume leads and traffic.
- Mobile Marketing
Mobile marketing is any advertising activity that promotes products and services via mobile devices, such as tablets and smartphones. It makes use of features of modern mobile technology, including location services, to tailor marketing campaigns based on an individual's location. Mobile marketing is a way in which technology can be used to create personalized promotion of goods or services to a user who is constantly connected to a network.